X has introduced a new feature that allows users to choose the quality of video playback in-stream. This update provides more ways for viewers to customize their video viewing experience.
By tapping on the gear icon along the bottom bar of the video playback on X, users can now select the video playback quality, which goes up to 1080p. This feature ensures top-quality video playback in the app, depending on the network connection. While the default setting remains “auto,” which optimizes playback based on capacity, users now have the option to manually change the playback quality according to their preferences.
Additional Video Playback Tools
This latest update is part of X’s continuous improvement of its video playback tools. Last year, the platform introduced optional playback speeds, picture-in-picture streaming, and improved casting to TV sets. Moreover, X has expanded the length of video uploads to a maximum of 4 hours and enhanced its vertical video feed. The platform is also working on new live-streaming options, including game-streaming tools.
X is adopting a “video first” approach, focusing more on video content to increase user engagement and provide valuable advertising opportunities. The platform’s emphasis on video is evident in its continuous updates, adding more video options for users to enjoy. This shift towards video content is something that businesses should consider when developing their strategic plans.
Overall, X’s latest update on video playback options is a step towards enhancing the user experience and maximizing engagement on the platform. With the ability to choose video playback quality and a range of other video playback tools, X is making it easier for users to enjoy high-quality video content. This emphasis on video content showcases X’s commitment to providing a diverse and engaging viewing experience for its users.
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