Tech giant Meta, formerly known as Facebook, is making significant investments in AI hardware and development, aiming to establish itself as a key player in the generative AI race. One area where Meta is focusing its efforts is integrating AI features into its popular apps, such as WhatsApp, the world’s most widely used messaging platform.
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Snapchat has recently made waves in the digital marketing realm by announcing its partnership with data management platform Tealium. This collaboration opens up new avenues for marketers to gather valuable data on their Snap campaigns through Snap’s Conversions API. With Tealium on board, marketers can expect a simplified process for accessing real-time customer data from
WhatsApp has recently introduced some exciting new features for its Status updates, offering users more creative ways to customize their ephemeral updates. One of the most notable changes is the revamped presentation style of font and color options in the Status composer. Additionally, users now have access to a wider variety of font styles and
When it comes to increasing your reach on Instagram, it seems that the key factor to focus on is the share rate of your content. According to IG chief Adam Mosseri, the number of sends per reach, likes per reach, and comments per reach are important, but sends per reach correlate more strongly with overall
The latest advancements in generative AI technology have sparked excitement among users due to their ability to produce human-like outputs. However, it has become clear that these tools are not a one-size-fits-all solution for manual tasks. Users still need to have a solid understanding of the tasks at hand to ensure the accuracy of the
X has recently announced that its Grok AI chatbot will now be available in Europe, following an agreement with E.U. regulators. This expansion comes with the additional news that Grok’s news summaries will only be accessible in the region after the upcoming E.U. general elections. The decision to delay the release of news summaries raises
TikTok’s recent efforts to oppose the sell-off ruling in the U.S. may not be as effective as they hoped. The platform has been highlighting its economic impact in specific U.S. states in an attempt to showcase the value it provides to American businesses. This strategy is part of TikTok’s ongoing campaign to mobilize its user
Reddit has recently introduced new features to improve the process of running and promoting AMA (Ask Me Anything) sessions on their platform. One of the key updates includes AMA scheduling, which allows Redditors to plan their interview sessions in advance. This new feature enables users to select “AMA” as a post type within the scheduling
TikTok seems to be following in Instagram’s footsteps once again by implementing a new feature called “Collaboration.” This feature allows users to tag collaborators on a post, linking their profiles to the post details. It appears that TikTok is taking inspiration from Instagram’s collaborative posts, but with some variations. According to app researcher Radu Oncescu,
Instagram is known for constantly evolving and introducing new features to keep users engaged. The latest development is a feature called “Peek,” which aims to bring back the authenticity of sharing unedited and unfiltered moments with friends. This option allows users to send quick, one-take images that are displayed in their friends’ inboxes, without any