Social Media

Recently, Meta revealed the discovery of “likely AI-generated” content being used deceptively on its Facebook and Instagram platforms. This content included comments praising Israel’s handling of the war in Gaza, strategically placed below posts from global news organizations and US lawmakers. The accounts responsible for this misleading content posed as various individuals, such as Jewish
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With the Olympics fast approaching, TikTok has released a comprehensive “Summer of Sports” guide to assist marketers in preparing their tie-in campaigns. The guide, although unable to directly reference the Olympics or FIFA World Cup due to official rules, provides valuable insights into leveraging the “Summer Games” and “European Football Tournament”. The guide emphasizes the
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Snapchat has recently made waves in the digital marketing realm by announcing its partnership with data management platform Tealium. This collaboration opens up new avenues for marketers to gather valuable data on their Snap campaigns through Snap’s Conversions API. With Tealium on board, marketers can expect a simplified process for accessing real-time customer data from
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